Trainer Chris

In his blog, “Trainer Chris,” Chris Fales shares his exercise and health advice while giving tidbits of his life as a Marine and a certified trainer.  Although the name of the blog isn't the most original, it gives first time readers a pretty good idea of what the blog will be about.  While serving in the U.S. Marine Corps as a Non-Commissioned Officer in charge of weight control and fitness conditioning, ensuring that each Marine met and kept fitness standards.  Holding this position in the Marines sparked Chris’s interest to become a personal trainer.  After completing his time with the Marines, he went on to win several fitness awards, even speaking as a guest for 24 Hour Fitness and Bally Total Fitness.  By telling the reader about his background and experiences as a trainer, his blog gains more credibility.  From each of his blog post, I can see why Chris has been such a positive influence on changing lives.

Chris’s voice in each post is prevalent.  The writing is structured in formal, grammatically correct sentences, but there are pieces here and there of conversational language, pretty close to the style of writing in my blog.  Chris mixes in an array of narratives about his personal life and time in the Marines.  Sometimes, Chris will post a video alone, using a few pieces of his favorite exercise equipment.  In his most recent post, “Bag and Bar Drill #1,” he walks his viewers through an outdoor workout tutorial.

Other times, he will talk about events or personal achievements which are going on in his day to day life.  Similar to myself, Chris also uses his personal experiences from his own life to motivate or help his readers.  I really enjoyed his “Defining Runs” post which gives insight on the mindset and proper steps to take on the day of running a marathon.  Through his detailed description of his own personal routine, it really helps the viewer get inside the head of Chris and also learn useful tips while running a race.  In this post, I felt like he was my personal trainer walking me through each mile of the race.

When looking through a handful of his posts, I would assume Chris designs many of his workouts through workout products that he is sponsored by.  However, his ability to relate to his readers through narratives disguises his product promotion well.  I am sure there is some attempt to boost sales for these products by using them in his video post, but you can tell from his other posts that he truly enjoys helping people achieve their fitness goals.

Here is his link:

http://www.trainerchris.blogspot.com/